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SEO-optimized website relaunch for the Jehle Boating School in Basel

Für die Bootsfahrschule Jehle aus Basel haben wir einen Website-Relaunch und eine SEO-Kampagne durchgeführt. Dadurch die zusätzliche Sichtbarkeit und Umsatz konnte Jehle einen zweiten Standort eröffnen.
Eine Collage von Website-Bildschirmen zeigt Bootsfahrerkurse, Preise und Werbebanner, mit auffälligen blauen und weißen Designelementen und deutschem Text über die Ausbildung zum Bootsführer.

Projektübersicht

customer

Jehle Bootsfahrschule

Standort

Basel

Industry

Bootsfahrschule

Expertise

UI/UX Design
Web Development
SEO Campaign

CMS / Technologies

WordPress

Thanks to the website relaunch and the SEO campaign, Jehle Boat School was able to increase organic clicks from Google by 226% in just six months, leading to a significant increase in revenue. This made it possible to open a second location. (As of 2026)

Visit the website

+226%

Clicks in 6 months

+16

Keywords in the Top 3 within 6 months

100%

Capacity utilization
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Top SEO agency! I was able to massively increase my visibility in no time. Great team, excellent communication, and—most importantly—a personal touch. I highly recommend them!
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Olivier Jehle

Managing Director, Jehle Bootsfahrschule

Initial situation

Jehle Boat School is a well-established company with more than 50 years of experience and over 100,000 driving lessons completed. Despite this long-standing expertise and a strong market presence, the company’s digital visibility has been insufficient until now.

The goal was to better position the boating school online in order to increase occupancy rates and boost revenue.

Herangehensweise

Our approach involved an SEO-optimized website relaunch. First, we developed a new UI/UX design to improve usability and increase the conversion rate of inquiries.

At the same time, we have been developing a website based on the WordPress WordPress so that the client can easily manage the content themselves.

The core of the project was a targeted SEO campaign. As part of this, we optimized the content with BOFU keywords, improved the website’s loading times, and built relevant backlinks .

This allowed Jehle Boat School to rank higher in search results and target potential customers more effectively.

Resultate

The measures led to impressive growth. Within just six months, organic clicks via Google increased by 226%, and the number of relevant keywords ranking in the top 3 of search results rose by 16.

These successes contributed to a significant increase in revenue, even during the seasonally slower months.

Thanks to its growing success, Jehle Boat School has been able to fully utilize its capacity and will soon open a second location. (As of January 2026)

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Ato Herzig, CEO