Website Relaunch Agency
Website Relaunches with Business Impact
Wir realisieren professionelle Website-Relaunches mit klarer Strategie, ansprechendem Webdesign sowie maximaler Sichtbarkeit bei Google & KI.
Over 80 companies trust us
Challenge
Reasons for a website relaunch?
Often, the decision to relaunch a website is not a sudden one, but rather the result of a lengthy process.
Wir erleben immer wieder ähnliche Gründe, warum Unternehmen auf uns zukommen für einen Website-Relaunch.
Over 80 organizations trust us
Advantages
Benefits of a
website relaunch
For example, better targeting is reflected in longer visit durations and higher conversion rates for inquiries.
A user-centered look and feel and content architecture lead to more conversions and inquiries.
A relaunch also has a positive impact on visibility on Google and AI thanks to an improved user experience (UX) and content architecture.
The relaunch should make it as easy as possible to manage the website independently.
References
Relaunches we're proud of
We’ve already helped over 50 small and medium-sized businesses bridge this gap. Our website relaunches pick up where the old site falls short. We develop new brand identities, adapt the user journey to meet modern user expectations, and take the SEO structure to the next level.
Procedure
Our relaunch process
Our relaunch process is structured into the following 5 phases.
01
Scope of Work
At the outset, we will clarify and agree on your technical requirements, timeline, interfaces, and budget.
02
Strategy Kickoff
We define target audiences, their needs and pain points, keyword strategy, sitemap, and the desired design direction.
03
Content & Wireframes
We define a user-centered framework for each page and create tailored content in your brand’s voice.
04
UX Design
In Figma, we create pixel-perfect prototypes of the design with corresponding animations (interactions).
05
Web Development
We build your WordPress website using Elementor – with clean code, a streamlined plugin setup, and intuitive navigation.
06
Maintenance & SEO
After the launch, we ensure maximum security and, if you wish, provide ongoing support for SEO and SEA.
What our customers say
We are also known from:
Why Beyondweb?
- Comprehensive solutions combining web design, SEO, and AI
- 8+ years of experience in SEO and content
- ZHAW-Gastdozenten im Bereich Marketing
- SEO Partner of the Swiss Startup Association (SSA)
Deine nächsten Schritte
Contact
Du sendest uns deine Anfrage und teilst Ziele, Umfang und Zeitplan mit.
Quote
Wir klären Anforderungen, empfehlen den passenden Projektumfang und senden dir eine transparente Offerte.
Implementation
Nach deiner Freigabe starten wir mit dem Kick-Off Meeting und anschliessender Umsetzung in enger Zusammenarbeit bis zum Launch.
Talk to us in person
Just fill out the form – we’ll get back to you with the next steps and an initial estimate of the scope and budget.
Ato Herzig, CEO
Any questions?
What is the difference between a redesign and a relaunch?
The redesign primarily optimizes the visual appearance and user experience (UX) without altering the underlying database or content management system (CMS). A redesign can be useful, for example, during a rebranding effort when the technical infrastructure is to remain unchanged but the website needs to be adapted to the current brand identity.
A website relaunch involvesrebuilding the entire technological infrastructure andinformation architecture . A relaunch often includes migrating to a new CMS and implementing a comprehensive SEO/GEO strategy, including new URL structures.
How much does a website relaunch cost?
The cost of a website in Switzerland varies greatly when it comes to a website relaunch. There is no fixed flat rate. The budget always depends on the scope of the individual project. A professional corporate website typically starts at 15,000 to 30,000 Swiss francs (CHF). Complex web platforms often cost 50,000 CHF or more.
Factor 1: Design and User Experience The visual concept directly influences the price. A custom web design costs more than a ready-made template. The agency plans the optimal user experience (UX). It designs a clear information architecture. Many new subpages mean more work is required for the UI design.
Factor 2: Technology and CMS The technical foundation determines development costs. The choice of content management system (CMS) is critical. Integrating e-commerce features increases the budget. Specialized interfaces (APIs) also require programming time. Integrating with an existing CRM or ERP system requires custom web development.
Factor 3: SEO and Content High-quality content and visibility on Google come at a cost. Professional search engine optimization (SEO) requires dedicated financial resources. SEO experts must maintain existing rankings. To do this, they set up clean 301 redirects. Creating content for new landing pages also increases the overall costs.
Factor 4: The Swiss Web Agency The choice of partner shapes the cost structure. An established Swiss web agency ensures high quality standards. Local agencies offer direct communication and in-depth market knowledge. They reliably provide strategy, design, and programming all under one roof.
How do I choose the right CMS?
Choosing the right content management system (CMS) has a major impact on the success of a website relaunch. In addition, the requirements for website maintenance vary depending on the CMS chosen.
Choosing the right CMS depends on the project requirements. Our web agency specializes in WordPress . Because WordPress is open source , it offers maximum flexibility and high scalability. For very specific requirements, we also develop custom plugins. Our in-house developments efficiently connect your website to external interfaces (APIs) and keep the code lean.
However, for certain projects, other technologies may be more appropriate. Modern SaaS platforms such as Webflow or Framer are perfect for highly design-driven web projects. They enable highly interactive web design without complex backend programming. We always evaluate the optimal system transparently and in collaboration with you.
How long does a website relaunch take?
The duration depends on various factors: the number of pages, the complexity of the interfaces, and the number of feedback rounds.
Ultimately, the new website is the result of a collaborative process between us, as a web design agency, and you. Especially when it comes to writing the content, we rely on your subject matter expertise to ensure a successful outcome.
As a general rule of thumb, smaller projects (5–10 pages) are usually completed within 3 months. Larger projects often take longer, typically between 4 and 6 months.
Is it important to incorporate SEO into the planning process?
Integrating search engine optimization (SEO) into the early planning stages is absolutely critical. A website relaunch without a well-thought-out SEO strategy risks a massive drop in organic traffic. Existing visibility on Google must be actively protected from the very start.
Proper URL mapping is essential for maintaining search rankings. The agency strictly redirects old URLs to the new subpages using 301 redirects. This process prevents frustrating 404 errors for users. Additionally, it ensures that the domain does not lose valuable backlinks from external websites.
The new content architecture also requires strategic planning. We consistently align the entire sitemap with classic SEO and modern GEO (Generative Engine Optimization). Today, AI-powered search engines require extremely clear structural data and highly relevant content. Only a perfectly structured information architecture can reliably guide the target audience to the new web project.
How often does it make strategic sense to relaunch a website?
A successful website is not a static project. It requires ongoing development and regular updates. The chosen technological foundation must allow for this continuous scalability at all times.
In our experience, companies undertake a major redesign or a complete relaunch every 3 to 5 years.