CREATE AN ONLINE STORE
MORE VISIBILITY. MORE SALES.
Thanks to targeted search engine optimization (SEO), our sales-optimized online stores will get you to the top of Google - and convert your target customers into buyers.
TRUST US
The problem
80-90 % of all online stores fail.
According to a study by Failory (2023), 80-90% of all online stores fail in the first year. This high failure rate is no coincidence, but is mostly due to 3 big mistakes. We see that these mistakes are often still made even by established online stores.
If you want to be successful with your WooCommerce store, we recommend that you avoid the following 3 mistakes at all costs.
Error #1
"I only sell all my products with paid ads."
One reason for the failure of online stores is the naïve idea of being able to buy all the traffic via paid ads.
The problem is that the costs for paid ads are rising year on year. At Google, for example, the average cost per click has risen by 486% over the last 4 years.
In other words, every year it becomes more and more difficult for you to recoup your investment in paid ads - the return on investment gets worse every year because the costs increase.
Instead of buying clicks in the short term at inflationary prices, you should invest in your long-term visibility. Paid ads can help generate traffic in the beginning if you are just starting out with other channels.
In the medium to long term, however, you should gain traffic via more sustainable and cost-efficient channels such as SEO (search engine optimization).
SEO has a click-to-conversion rate that is twice as high as Google Ads Sagapixel, 2024).
This means that all visitors who come to your store via SEO are 50% more likely to buy your products.
Error #2
"When my store is online, customers come by themselves."
Another reason for the failure of many online stores is that they are often created without taking marketing strategies into account.
According to a study by Comma Consulting (2021), 37% of online store operators state that they have difficulties with marketing.
On the one hand, the problem is that many agencies develop stores without sound advice on SEO and marketing. Although a functional store is then created, it does not take into account how visibility can be generated and how it can be successfully marketed.
In addition, the marketing aspect is often neglected by the store operators themselves. The motto is "As soon as the store is up and running, the customers will come by themselves".
If you're also more concerned with the design than the marketing of your store, it's time for a rethink.
Error #3
"An online store is a one-off investment."
In a major survey, 35% of all failed online businesses cited the lack of visibility in search engines as the main reason for their failure (Comma Consulting, 2021).
Visibility is not generated at the push of a button. It is a continuous process.
A WooCommerce store optimized for SEO sells your products reliably day and night.
To do this, you need to continuously audit your store, track keywords, optimize content & layouts and acquire backlinks.
We are also known from:
The solution
WE CREATE ONLINE STORES, THE SALE.
MORE VISITORS
Our online stores are optimized for sales and SEO so that your target group can find your products as quickly as possible.
Higher purchase rate
Through sales psychology, conversion rate optimization(CRO) and fast loading times, you can achieve more sales in your store.
Easily scalable
Our WooCommerce websites are scalable. The design can be easily and flexibly adapted to any store size.
References
Sales engine
from online stores
Numerous SMEs from the online retail sector have already had their online store created by us. Below we present a selection of previous e-commerce projects.
Offer
Our e-commerce package
SME e-commerce
- Strategy kick-off (3h)
- SEO-optimized sitemap
- SEO-optimized texts
- Premium design theme
- 3 feedback rounds
- Development on WooCommerce
- Fast loading times
- Product filter
- Live connection & training
ADDITIONAL OPTIONS
- Connection to the marketplace
- E-commerce SEO
- Multilingual function
- Connection to ERP, PIM, accounting
- Connection to POS cash register system
- Product photography / videography
- Automated product import
- Customized plugin development
Next Steps
CREATE AN ONLINE STORE IN 3 STEPS
Free consultation
In a 15-minute consultation, we get to know each other and evaluate your goals and starting point.
OFFER
Based on your requirements, we will put together a customized offer tailored to your goals and needs.
IMPLEMENTATION
If you accept our offer, we will start implementing the online store with your desired store system.
LIMITED CAPACITY
NO JOKE – WE TAKE
ONLY 1 NEW CUSTOMER PER MONTH
For us, quality comes before quantity. In other words, we manage a maximum of 10 client projects at a time. So, if you're already thinking about a project that's not scheduled to start for a few months, it's worth contacting us early.
why beyondweb
WHAT SETS US AHEAD OF OTHER
e-commerce agencies?
Agencies
While many agencies limit themselves to web design or SEO, we combine both disciplines and expand them with our expertise in AI and large language models. With this unique skillset, we increase your visibility, boost your conversion rate and ensure your long-term success.
We guarantee a fixed price – no surprises. Should our work exceed the agreed price, we bear the risk. Only if the project scope changes will we renegotiate. This provides planning security and protects against additional costs.
Our decisions are based on facts, not gut feeling. Using self-developed dashboards and leading tools such as SEMrush, Ahrefs and Google Analytics, we identify potential, calculate ROI and optimize our campaigns for maximum impact.
We're constantly testing new AI tools and analyzing their impact on SEO and marketing. We share our findings in the Search Experience Journal and on YouTube. Upon request, we offer workshops to demonstrate how to use AI effectively.
Our core team is based in Switzerland and is complemented by a network of first-class partners in the DACH region. In close cooperation with leading agencies for PR, AI, custom software and app development, we combine the highest quality with competitive prices and flexible scaling.
ABOUT US
OUR AGENCY IN BRIEF
Before you make an investment in an online store and start implementing it, you should carry out a precise cost-benefit calculation for the online store infrastructure, technology and marketing strategy. Our team will support you in this decision-making process. We not only have design and technical expertise, but also in-depth business know-how.
GET ADVICE FROM OUR EXPERTS
Free initial consultation
More customer testimonials
What our customers say on GOOGLE
STILL QUESTIONS?
WHAT DISTINGUISHES BEYONDWEB FROM TRADITIONAL WEB AGENCIES?
Beyondweb combines web design, SEO and marketing into an efficient strategy. We offer transparent fixed prices, use data-based analysis and rely on modern AI technologies. Our team works from Switzerland and collaborates with a global creative network to bring in top-notch professionals, ensure competitive pricing and maintain the highest quality standards.
what services do you offer for online stores?
We offer a complete e-commerce package for SMEs that is based on WooCommerce and includes all the important functions for a successful online store. Our basic package includes an SEO-optimized sitemap, optimized category & product pages, a premium design theme, connection to payment providers and training after going live.
In addition, individual add-on options are available, including connection to marketplaces, ERP or POS systems, multilingual functions, product photography/videography and automated product imports.
Beyond the store setup, we offer ongoing maintenance, support, consulting and coaching to ensure that your online store remains successful in the long term.
For better search engine visibility, you can benefit from our SEO-specific services, including full service SEO, SEO workshops and local SEO to position your store specifically in your industry or region.
Our solutions are flexible and customizable - contact us for a consultation.
my store needs both web design and seo. can you combine the two?
Yes, web design and SEO go hand in hand for us. While many agencies offer either SEO or web design alone, we believe that a website should not only be visually appealing but also offer clear added value. This added value lies in visibility on Google – because only when potential customers find your website can it reach its full potential. This requires SEO.
Combining a website launch with SEO optimization is also financially worthwhile. When creating a new website, we optimize loading times, add meta titles and descriptions, and implement structural and technical SEO adjustments as standard. If desired, we can also create or revise texts using analytical SEO tools to achieve better rankings. Implementing all of these optimizations right from the launch saves considerable effort in ongoing SEO campaigns. Our clients have already benefited from this on numerous occasions.
HOW LONG DOES IT TAKE TO CREATE A webshop?
The duration depends on the number of products, the required content and the interfaces. In our experience, the following deadlines are realistic:
- Small stores (under 50 products, without complex interfaces, content is delivered): Approx. 3-4 months from kickoff to go-live.
- Medium stores (more products, individual requirements, additional integrations): approx. 6 months.
- Large stores (very extensive product portfolio, complex interfaces, content creation by us): up to 8 months.
Every project is individual. We are happy to share our initial assessment in a free initial consultation.
DO YOU ALSO OFFER CURRENT MAINTENANCE AND SUPPORT?
Yes, we offer ongoing maintenance and support for WordPress websites. Our maintenance packages ensure that your website stays up-to-date, secure and powerful - without you having to worry about the technical details.
Our services include:
- Regular updates for WordPress, plugins and themes
- Daily cloud backups to avoid data loss
- Maximum security thanks to security updates, SSL certificates and malware protection
- Performance optimization with modern CDN, caching and fast servers
- Support & Monitoring, depending on the package with up to 60 minutes of support per month
- Free migration to our web servers so you can switch to us at no extra cost - we take care of everything.
We offer various maintenance packages - from the Essential plan for smaller websites to the e-commerce plan for large online stores with sensitive customer data. Our maintenance can be canceled monthly and is risk-free. You can find more information about the maintenance packages here.
Do you only create new online stores or do you also revise existing ones?
We do both. We develop new WooCommerce online stores and optimize existing ones. We improve the design, optimize user guidance and implement targeted measures to increase the conversion rate. We also ensure the seamless integration of payment providers, merchandise management systems and other e-commerce functions.
DO YOU OFFER SUPPORT WITH E-COMMERCE INTEGRATION?
Yes, we help with the connection of store systems, payment providers and ERP systems. We ensure that all systems work together seamlessly and that your e-commerce runs efficiently. Here you can find more information on the most popular e-commerce integrations.
